When it comes to building a winning franchise from the ground up, no one in the history of sports is better than current Chicago Cubs President and General Manager, Theo Epstein. He’s the mastermind behind ending not one, but two, of the longest championship droughts in the history of sports.
Epstein began his tenure with the Boston Red Sox in 2002. In 2007 they won the World Series for the first time in 86 years. Epstein then resigned and took the same job in Chicago with the Cubs in 2012. In 2017, the Cubs won the World Series for the first time in 108 years.
In short, this guy knows what he’s doing.
It started with trying to be really transparent with the players. The more you do that, it’s kind of like a drug. You realize it’s just easier when you’re transparent. You don’t have to worry about remembering your lies or your slants or your coverups. Then you realize it works with everyone. It works managing up, it works with the media, it works with agents, it works with your fans. It’s kind of the best way to do things if you can pull it off. Something as simple as transparency is really scalable, because it quickly impacts the culture. And the culture is something everyone feels. –Theo Epstein, Chicago Cubs GM, President
Be honest with players. Be honest with staff. Be honest with agents. Be honest with the media. Be honest with the fans.
It’s something we here at SinBin.vegas have been harping on for a long time and are often met with resistance with people telling us, “it just doesn’t work that way.” Well Theo disagrees.
If upper management is really transparent with everyone, that has this amplifying effect. Then you tend to attract players who operate that way, on the same wavelength, coaches and fans. -Epstein
Now I’m not here to say the Vegas Golden Knights aren’t being transparent and open. Much the opposite in most cases. The Creator himself is one of the most honest sports owners out there. But there have been some hints from this budding franchise of wanting to go the Belichick route at times rather than the Epstein one.
It’s kind of the best way to do things if you can pull it off. -Epstein
When you can’t pull it off is when you are making decisions that are not in the best interest of your paying customers. Remember when MGM instituted their parking fees. This is how they sold it.
After months of analysis, we believe these enhancements and new technology solutions will become welcome additions to our overall guest experience. –Corey Sanders, MGM Resorts Chief Operating Officer
That’s not “pulling it off.” That’s the type of slant Epstein was talking about. Sure we all love the little red and green lights telling us which spaces are open, but it’s certainly not worth my eight bucks every time I go to the Strip. And don’t get me started on the process of getting in and out of these garages. Have a feeling most agree.
So how about a Golden Knights one?
Silver Knights was an option because this is the Silver State, but Nevada is the largest gold producer in the country. -The Creator
When we pushed names around in meetings, they asked me what I thought of Golden Knights, ‘That’s my favorite.’ It was almost unanimous. It was almost everyone’s favorite. -George McPhee, General Manager
These are also slants. What they really wanted to say was, “Bill likes Golden Knights best, and he put up a lot of money to have the right to make that choice.”
So, say it.
And don’t take it from me, take it from Theo Epstein.
Epstein cites that transparent culture — the honesty in his interactions with his bosses, coaches, players, agents, media, and fans alike — as a foundation of the Cubs’ turnaround. -CBS Chicago
Locals in Las Vegas want to love this team, and millions more around the world who identify with Vegas for whatever reason they choose want to be on board as well.
One of the most successful people in the industry has laid out a blueprint on how to do it, and all it really takes is a principal that’s said thousands of times in this country every single day.
I swear to tell the truth, the whole truth, and nothing but the truth, so help me God.